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We at b2cloud play a fundamental role for businesses looking to build successful digital products. We often hear passionate product owners, experienced CEO’s and founders articulate their vision to us saying… “I want to build

The car of the future is shared and driven by software

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There are many visions on where mobility is going and how transportation will evolve. Which will prevail? Where will the disruption occur? I suspect the car I drive now, will be the last one I

Hey Siri, how do I start a conversation with someone with a disability?

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We all love Siri’s little witty quips, but I recently read a heartwarming article over on Mashable that reflects the power of technology to change lives in ways that most of us would never appreciate. I won’t spoil

CES 2017: Health and Accessibility

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This year’s CES certainly lived up to the Las Vegas expo’s reputation as the place to see what’s next in tech, showcasing innovations that will set the tone for the rest of the year and beyond. The

Make my business a quick buck

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I noticed the same question keeps coming up whenever new social media sites pop up and this is ‘how can my company benefit from this?’ My schools of thought around this concept for ages were

Unlocking the Value of Social Media: An Approach for Small Business

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Over the last number of years, social media companies, and the tools they have developed, have received ever increasing column inches in the business press. It seems when real news is sparse business columns get

Protect your brand: Social Media

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The Law Institute of Victoria hosted  an event “Intellectual Property – Merging IP law boundaries with virtual reality” on 28 May 2009. Speaker Karen Hallenstein, Supervising Counsel at Telstra, looked at brand issues arising from