Vodafone DreamLab

The Vision

80% of Australians own a smartphone and most smartphones sit idle for around 7-8 hours per day. Cancer will affect 1 in 2 men, and 1 in 3 women by the age of 85. As we know all too well, when this disease does impact someone we love, many of us feel compelled to help - we set up cancer Foundations, we raise money for research, grow Mo's run marathons and more.

Blueprints

What if supporting cancer research was as simple as going to bed? With smartphone penetration at 75%, a vast majority of the Australian population unknowingly has access to a tool that could make a tangible contribution to solving cancer.

Blueprints

Design

DreamLab is a free app that gives every Australian with a compatible smartphone the power to speed up cancer research. You don't have to donate time or money or be a scientist to find cures for cancer. All you need to do is download the DreamLab app, choose how much data to give, plug your phone into charge and let it go work for good. It's that simple.Each phone downloads a tiny research problem, solves it and sends the results back to the research team at Garvan - It's like working on a giant crossword with everyone solving a different clue.

Design

Conclusion

With 1,000 users, DreamLab will process research data 30 times faster than what Garvan could do without it. And this increases to 3,000 times faster with 100,000 users.

Play Store
Vodafone DreamLab on Android

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